We specialize in creating brand characters for FinTech, SaaS, Blockchain, Mobile apps, EdTech, MedTech, Travel, Adult, Gaming, Marketing, and Industrial niches.
Deliverables
What’s the result?
Deep expertise
Our team consists not only of designers but also experienced marketers. Therefore, before illustrating the character, we will define the goals, conduct marketing research to understand what the character should be like and what tasks it should solve.
Concept and Visual Style
We will gather moodboards, references, and ideas, develop a concept, and create sketches of the future character. It's important for us to establish the core of the character and work out its details thoroughly.
Design Experts
With our diverse design experience, we can create characters in various styles. Whether it's realistic or caricatured, modern or fantastical, we tailor the character to suit the brand's needs.
Memorable Character
We will create a character with distinct personality traits and emotional depth. Whether funny, wicked, kind, or courageous, this character will help establish an emotional connection with the brand.
Character in life
We will showcase examples of how the character will appear in various types of communication: on the website, in social media posts, print materials, etc.
Competitive Advantage
A well-developed character becomes a recognizable symbol of the brand, contributing to increased brand recognition, identification, awareness, and perception.
Adaptability
We will create a character that can be used in various contexts. This means your character will support your brand and be adapted for use in advertising, marketing campaigns, product packaging, etc.
To begin with, we'll assist you in formulating the goals and objectives that need to be achieved with the brand character. We avoid using rigid technical specifications.
02
Research and analysis
We will conduct research on your target audience, competitors, and market trends to identify the needs, preferences, and current trends.
03
Concept development
This stage involves gathering mood boards, references, ideas, developing the character's concept, characteristics, and backstory. We will also sketch the character and define its appearance.
04
Character creation
Upon approval of the previous stage, we will proceed with illustrating the final character. We will depict it in the required style and refine its various expressions.
05
Guidelines
Following final approval, we will develop a guide encompassing the character description, its style, poses, as well as usage examples across various contexts.
Our clients’ reviews
Feedback
"They were a professional and dependable firm that knew how to create outstanding designs.”
A group chat will be created on WhatsApp where we can discuss and resolve any issues promptly with you.
This will ensure fast communication and effective collaboration for the successful completion of your project.
GoogleMeet
Regular online meetings on Wednesdays and Fridays are crucial for discussing the current direction of work and showcasing the results.
You will be actively involved in the process, and together we’ll steer the design in the right direction.
Jira
We utilize Jira for efficient work organization and project management. With Jira, you have visibility into current tasks, their assigned owners, and their respective statuses.
This ensures transparency, effective planning, and regular updates on task progress.
Let's do a better design
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